adtech ecosystem (Q370)

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No description defined
Language Label Description Also known as
English
adtech ecosystem
No description defined

    Statements

    has part
    demand-side platform
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    supply-side platform
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    advertiser
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    publisher
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    audience
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    ad impression
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    ad exchange
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    cookie
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    bid request
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    third-party content
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    third-party cookie
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    website analytics
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    website tracker
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    advertising profile
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    advertising tag
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    tag manager
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    retargeted advertising
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    contextual advertising
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    cost-per-action
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    cost-per-click
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    cost-per-mille
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    direct purchase
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    ad network
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    ad inventory
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    Apple ID
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    cross-device tracking
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    ad fraud
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    data broker
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    real-time bidding
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    real-time bidding step
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    URL identifier
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    tracking pixel
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    ad campaign
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    gender
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    geolocation
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    tag-based integration
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    header bidding
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    deal-ID
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    Beeswax
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    OpenBidder
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    Jebbit
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