opportunities to reverse engineer adtech (Q3395)

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opportunities to reverse engineer adtech
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    TripleLift has a nice data access portal, giving quick access to many identifiers. Nice to use in a training situation, because the data there is easily accessible from the cookie jar (without name of companies).
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    PubMatic cookies have a predictable form, giving easy access to the cookie matching done by Pubmatic
    part of the cookie naming scheme relies on the demand side platform indexing scheme described below
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    AppNexus has an immediate data transparency portal, giving quite granular access to segments
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